April 11, 2025

Tulips, Netherlands

From the famous tulip fields to the world's largest flower auction, the Netherlands and tulips go a long way back. Interestingly, tulips didn't originate here. These beauties arrived in the country in the late 16th century, brought from the Ottoman Empire. By the 17th century, they became so valuable that a single bulb could cost more than a house. This period, known as 'tulip mania', is considered one of the first recorded financial bubbles. When prices crashed in 1637, fortunes were lost, but the love for tulips remained.

The most famous tulip fields, like the one pictured here, are found in regions such as the Bollenstreek (Bulb Region), just outside Amsterdam. Rows of red, yellow, pink and purple stretch as far as the eye can see. Then there's Keukenhof, in Lisse, the world's most famous flower park, open only for a few weeks each spring. It showcases over seven million bulbs, including rare and exotic tulip varieties. The designs change every year, so no two visits are ever the same. If you miss the bloom, don't worry—the Netherlands keeps its tulip industry thriving year-round. The Dutch take their tulips seriously and nowhere is this more evident than at the Aalsmeer Flower Auction, the largest flower market in the world. Here, millions of flowers, including tulips, are bought and sold daily, making their way to homes across the globe.